About Us

Importers, Distributors & Manufacturers of Sporting Goods

Our Team at Ausport SuperStore specialises in providing all of our customers with an unparalleled buying experience in diamond sports. Our mission is to not only provide quality products to our customers, but to also offer an amazing customer service experience. Carrying all the hottest brands including Rawlings, Nike, Marucci, Louisville Slugger, X-Plate, New Balance, Victus, Demarini, Under Armour, Evo Shield, Richardson Caps, Proline, Adidas, Lizard Skins, B45, Tanner Tees, New Era, Easton, Baum, Mizuno KR3, and Wilson. With a full training facility to accommodate any Baseballer, Softballer or team, we look forward to seeing you soon. Our team is certain we can kit your team out in the best quality uniforms and equipment and provide special package pricing for those of you who are looking to completely outfit their team or organization. For all your needs, don’t hesitate to call us on 03 9764 1511 or email us at theteam@ausport.com.au and we will get back to you straight away.


A family company since 1964


‘We Play, Live and Love The Game’

Established in a small warehouse in 1964, Ausport SuperStore has grown steadily to become one the largest, specialist sporting goods retailers in Australia.

Ausport SuperStore now includes:

  • A massive showroom
  • Indoor training facilities
  • Two mobile showrooms
  • The latest Web 2.0 online secure store
  • Large warehouse facility


A brief history of Ausport SuperStore

In 1964
Ausport was established in Surrey Hills, Victoria.


In 1980
Ausport moved to Burwood, Victoria in a combined business venture with great success.
This combined business venture included;

-          Sporting Goods Wholesale

-          Sporting Goods Steel Fabrication

-          Building Industry

-          Plumbing Business

-          Rainwater product manufacture

-          Roller door manufacture and more!


In 1984
Ausport set up in Syndal, Victoria, moved into the retail environment
and became a factory direct supplier.

In 1986
Ausport Invents The Easy Base for Baseball Softball
The velcro Easy Base Pegging System

In 1987
Ausport moved to the Factory Outlet in Scoresby, Victoria and combined the 
Club, School, Retail and Mail Order Business.

In 2000
Ausport Launches Website.

In 2004

40 years on, Ausport relocated to its current location in Knoxfield, Victoria, providing a

-          Massive Showroom

-          Warehouse with multiple roller door access

-          Sales & Accounting Offices

-          Manufacturing Area

-          Club Meeting Room

-          Container Storage Yard

-          Internet room with Photographic studio

-          Indoor training facility and more!

In 2008
Ausport Superstore Launches New Website. 

In 2010

One of Ausport Superstore founders is inducted into the Basketball Hall of Fame : Mr Bill Wyatt

Bill also played Baseball for South Melbourne in Victoria as did his father Alf Wyatt.

Alf Wyatt Played for South Melbourne Baseball Club in the 1920s
Bill Wyatt Played for South Melbourne Baseball Club in 1950s

Mr Bill Wyatt

In 2014

Ausport Superstore Celebrates 50 Years.

In 2016

Ausport Superstore Launches New Website.

In 2017

John & Delores Della take ownership of Ausport SuperStore. With a changing of the guard, Russell and Donna Wyatt take a well earned rest after 35 years at the helm leaving the largest and most successful diamond sports company in Australia to a Baseball and Softball loving family looking forward to a very bright future.

Ausport Superstore Launches Marucci & Victus in Australia.